New York – When NYFW: Men’s was announced in February, many men’s wear designers were
rejoicing that they were finally getting a week of their own, and were
working to figure out how they would be involved. Some designers had
already committed to showing their collections at London Collection: Men’s,
and others were used to showing in Milan and weren’t ready to change venues
yet, but, they still wanted to get involved somehow. All eyes were on Ralph
Lauren as he was completely mum about how if he would be involved in any
way, and as one of the greatest fashion legends in American history,
whatever he said or did could have a major impact.
Thankfully, Ralph Lauren has finally broken his silence and has announced
how he plans on being involved with the first inaugural NYFW: Men’s: by
showing his Polo Ralph Lauren’s men’s collection. Lauren’s involvement
further help solidify NYFW: Men’s place as a reputable event on the fashion
calendar. This month, things have seriously become more major for the new
event.
NYFW: Men’s schedule of events solidifying
They have managed to land Dockers, Fashion GPS. Amazon, Dreamworks, and
Shinola as sponsors. Other designers and brand’s who have already committed
to participating at NYFW: Men’s include Michael Kors, Calvin Klein, Rag &
Bone, Public School, Billy Reid, Todd Snyder, Michael Bastian, Ovadia &
Sons, Robert Geller, Duckie Brown, Tommy Hilfiger, Coach, John Elliott +
Co, Perry Ellis, Orley, Hickey Freeman, Nick Graham, Richard Chai, Parke &
Ronen, Asaf Ganot, Ricardo Seco, Greg Lauren, Capsule, Nautica, Rochambeau,
Theory, Craft Atlantic, Loris Diran, Tim Coppens, Siki Im, Thaddeus O’Neil,
Alexandre Plokhov and N.Hoolywood. Docker’s will be sponsoring an original
platform (Platform 3), which will be dedicated to showing collections by
emerging talent, such as Lucio Castro, Timo Weiland, and and Engineered for
Motion.
“The schedule for the inaugural New York Fashion Week: Men’s reflects the
diversity and caliber of talent in American men’s wear, which ranges from
established to emerging,” said Steven Kolb, CEO of the CFDA, in a
statement. Fashion GPS and CFDA will now be forging ahead with their
partnership, as Fashion GPS will work to help CFDA better manage the NYFW
schedules. This new inaugural event is shaping the way the fashion calendar
will run forever.
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