In an effort to take on more sustainable practices, Vogue Italia has opted out of photoshoot productions for its Jan. 2020 issue. According to an announcement the publication made on its website, the special issue will instead have illustrations from a diverse selection of artists instead.
“All of the covers, as well as the features of our January issue, have been drawn by artists, ranging from well-known art icons and emerging talents to comic book legends, who have created without traveling, shipping entire wardrobes of clothes or polluting in any way,” Emanuele Farneti, the editor-in-chief of the magazine, said in a statement, sharing that the challenge was to showcase clothes without photographing them. “This is a first. Vogue Italia
has never had an illustrated cover.”
View this post on InstagramNO PHOTOSHOOT PRODUCTION WAS REQUIRED IN THE MAKING OF THIS ISSUE A preview of the January 2020 Vogue Italia Special Issue on newsstands January 7th @Yoshitaka_Amano featuring @LindseyWixson in @Gucci Cover 5 of 7 All of the covers, as well as the features of our January issue, have been drawn by artists, ranging from well-known art icons and emerging talents to comic book legends, who have created without travelling, shipping entire wardrobes of clothes or polluting in any way. The challenge was to prove it is possible to show clothes without photographing them. This is a first, Vogue Italia has never had an illustrated cover: and as far as I know no issue of Vogue Italia in which photography is not the primary visual medium has ever been printed. Thanks to this idea, and to these artists’ process, the money saved in the production of this issue will go towards financing a project that really deserves it: the restoration of Fondazione Querini Stampalia in Venice, severely damaged by the recent floods.” @efarneti See more via link in bio. Full credits: #LindseyWixson @thesocietynyc Editor in chief @efarneti Creative director @ferdinandoverderi Fashion @franragazzi @robertaninapinna Casting directors @pg_dmcasting @samuel_ellis @ DM Fashion Studio #VogueValues
According to the announcement, the magazine avoided costs of productions because of each commissioned artists’ processes and lack of travel, shipping and other factors often required for production shoots. Vogue Italia will be putting the money saved towards the restoration of Fondazione Querini Stampalia in Venice, which recently suffered from floods.
This special issue of Vogue Italia will be on stands beginning Jan. 7.
Image: Vogue Italia Facebook
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