Fashion Positive, a nonprofit initiative for circular fashion, has
launched its first-ever Circular Materials Guidelines to align the fashion
industry on what circular fibres are, and how their design can make them
equipped for a circular economy.
Fashion Positive has created the Circular Materials Guidelines in close
collaboration with industry stakeholders, to provide safer and cleaner ways
to produce fashion.
The guidelines provide a route to integrate renewable energy, cleaner
water, recycled or reclaimed feedstock and to address chemical safety into
the fibre content of apparel, footwear and textile. Circular fibres and
yarns are essential for producing fashion that is cleaner and safer for the
environment, according to Fashion Positive.
Megan Stoneburner, director of sustainability and sourcing at
Outerknown, said in a statement: “The fashion industry won’t survive
anymore in a ‘make, take, waste’ approach. Companies need to implement
long-term sustainability strategies that meet ambitions for a circular
economy. Fashion Positive’s Circular Materials Guidelines are critical to
helping the industry and leaders align on expectations and systems required
to start moving towards circularity and creating systems change.”
The fashion industry equates to an estimated 10 percent of global
emissions, consuming 79 million litres of water and creating 92 million
metric tonnes of waste annually.
Sasha Radovich, executive director of Fashion Positive, commented:
“These guidelines are the first step on the road to more circular fiber
creation and use. We are not looking to create new or different
requirements that are hard for the industry to meet. Rather we are looking
to harness the great work taking place to make the industry cleaner, safer,
and more resilient. Through the guidelines, we will help create coherence
and a roadmap to drive a path toward action, innovation, and systems
change. The Circular Materials Guidelines help us have a common language so
we can move together faster.”
La Rhea Pepper from Textile Exchange, said: “The Circular Materials
Guidelines will help the different sectors of the industry make decisions,
set goals, and continuously improve.”
The aim of these guidelines are to create a circular economy which will
reduce the negative impact the fashion industry has on the planet.
Peter Majeranowski, president and co-founder of Tyton BioSciences LLC,
said: “These Guidelines are critical for the industry to actualise
circularity beyond commitments. As innovators, it is crucial that we have a
circularity blueprint that has been developed collaboratively with key
stakeholder brands. It presents us with clear targets and guidelines while
providing confidence to the investor community that there is a tangible
path forward.”
Fashion Positive and Textile Exchange are hosting a webinar on
September 23 to present the Circular Materials Guidelines.
Photo credit: Fashion Positive, Facebook
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